The Chemical Brothers have announced the virtual world premiere for their new video "Do It Again" in Second Life. The video will air at Illusion Factory Concert Pavilion in Second Life on Tuesday, June 19, 2007 at 7pm EST and will be available for viewing until June 26th. Special official band virtual promotional items will be available for fans to take away and enjoy.
The video was directed by Michael Haussman (Justin Timberlake, Kanye West, Madonna) and features vocals by up-and-coming Londoner Ali Love. "Do It Again" is the first single off their sixth album We Are The Night, set for release on July 2 in the UK and July 17 in the US .