Held during the weekend of August 13-14, 2010, the two-day festival featured 16 panels, 14 stages and over 150 musical acts. Hosted by Lafayette Hotel, the panels covered everything from music industry basics, to legal issues, tour budgets, and the resurgence of independent labels. Panelists came from a variety of backgrounds and attendants participated in the sessions, with the hopes of learning how to make it in the exciting, yet competitive industry of music.