New concert venues are popping up around the country like strippers that have slept with A-Rod. Some of these new venues will be great and some will, of course, suck.
So what makes a good venue? Obviously it’s hard to compare an 15,000 seat amphitheater to a 1,000-person club. But there are certain elements that are crucial to fan happiness no matter what the size of the venue.

Here is a quick list of suggestions to keep the average concert-goer happy:
1. Have the best sound possible
Seems kind of obvious…but Terminal 5 – I am looking at you. While some musicians are fun to look at and light shows are wonderful, we are there for the sound. So when it comes to setting up the venue, the sound should be the top priority. Whatever it takes, get the sound right. Don’t roof the floor section with a giant balcony that will muddy the sound. Don’t line the walls with substances that will cause echoes or reverb. Don’t just stack the speakers wherever there is room. If you don’t get the sound right, you’ve blown it before you’ve sold the first ticket. Also don’t blow our doors off. The show should be loud…but not so loud that my ears are stinging for 12 hours afterwards. Find that nice zone where it’s plenty loud but not painful to the ear. The 9:30 Club in Washington DC has this concept down perfectly.
READ ON to find out what else Luke looks for in a new venue…